Misaki Ayuzawa is a one-of-a-kind phenomena at Seika High School. Through her honesty and dedication, she became the first female student council president in a primarily male university. Misaki has been working relentlessly to improve the school life of all girls since she was promoted to the role. Despite this, Misaki is quite harsh with the lads, earning her the label "Demon President." After hearing a girl cry in the corridor one day, Misaki runs into Takumi Usui, the most popular kid in school, as he rejects a love confession. Misaki, enraged by what she sees, reprimands him for making the girl weep. Usui, on the other hand, is unconcerned and dismisses it as insignificant. Misaki unexpectedly encounters across Usui again, but this time things are different.